Subscribe to the Blog with or | Post Updated: June 26th, 2017 | 1st Posted: December 2, 2013
Posted by: Graham Smith in Categories: Logo Portfolio, Portfolio
Categories: Logotype, Logomark, Redesign, Icon, Initials
BrightNorth specialise in converting generic data into engaging infographics and beautifully dynamic interfaces. Allowing their many clients to more effectively make more informed business decisions.
I was hired to redesign their existing logo design alongside an internal revamp of their existing website and brand.
Image below shows a mock-up for some business cards. After printing the background colour onto the business card, we would then 'print' the logomark using a Spot UV varnish, instead of a printing ink. This would result in a slight reflective/gloss sheen, and would alter in intensity depending on the light.
Image below shows a couple of variations of the logo. Two word options: upper-case wording, or sentence case with two subtle versions of the logomark.
Image below shows a few logo lock-up (how the wording is placed relative to the logomark) versions and playing with a theme of colour ranges.
Very early mock-up for a possible letterhead design.
Looking to Hire a Freelance Logo Designer?
If you like the design work I've done in my Portfolio (some examples above), and Monomarks, and are looking to hire yourself a highly talented, and very experienced (25 Years), Logo and Brand Identity Designer, then look no further.
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